How many employees does the Nielsen Company have?

How many employees does the Nielsen Company have?

Nielsen Holdings. Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide. Total revenues were $6.2 billion in 2016. The company is listed on the New York Stock Exchange (NYSE) and is currently a component of the S&P 500.

When did Nielsen NV and Nielsen Holdings plc merge?

On August 31, 2015, Nielsen N.V., a Dutch public company listed on the New York Stock Exchange, merged with Nielsen Holdings plc, by way of a cross-border merger under the European Cross-Border Merger Directive, with Nielsen Holdings plc being the surviving company.

When was Nielsen acquired by Tribune Media Company?

On June 21, 2016, Nielsen acquired Repucom, a sports measurement, evaluation and intelligence company based in Stamford, Connecticut. On December 20, 2016, Nielsen announced its agreement with Tribune Media Company to purchase Gracenote, a provider of media and entertainment metadata.

Why is Nielsen important to the packaged goods industry?

Nielsen’s Buy segment (approx. 45% of global revenues) primarily helps packaged goods companies and retailers (and Wall Street analysts) understand what consumers are buying in terms of categories, brands and products. The company’s aim is to measure all consumer purchases as buying behavior continues to fragment across channels and segments.

Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide. Total revenues were $6.2 billion in 2016. The company is listed on the New York Stock Exchange (NYSE) and is currently a component of the S&P 500.

On August 31, 2015, Nielsen N.V., a Dutch public company listed on the New York Stock Exchange, merged with Nielsen Holdings plc, by way of a cross-border merger under the European Cross-Border Merger Directive, with Nielsen Holdings plc being the surviving company.

Who are the major clients of Nielsen ratings?

Major clients include CBS, NBC Universal, News Corporation, and The Walt Disney Company. Nielsen’s Watch business measures media in 47 countries that together represent approximately 80% of global advertising spending. Nielsen’s digital audience measurement capability is a rapidly growing part of this footprint.

When was Nielsen separated into two separate companies?

In 1996, D&B divided the company into two separate companies: Nielsen Media Research, which was responsible for TV ratings, and AC Nielsen, which was responsible for consumer shopping trends and box-office data. In 1999, Nielsen Media Research was acquired by the Dutch publishing company VNU (Verenigde Nederlandse Uitgeverijen).